The Challenge
Hazel Morgan is an award winning portrait artist who creates stunning portraits for high-net-worth individuals in the USA and globally.
Hazel had some referred clients but did not have an effective marketing system in place to ensure consistent customer acquisition, sales and long-term growth.
Our Goals
Our goal was to create an automated customer acquisition that found relevant high-net-worth individuals and converted them into paying clients.
After careful review of their current marketing practices, campaigns and acquisition flow, we designed a system that would find high-net-worth individuals and presented them with an offer.
7 figures
in estimated revenue
We brought hundreds of target clients to Hazel Morgan’s website, resulting in hundreds of sales calls
6%
Website conversion rate
We made changes to their website and user flow that saw a huge improvement in CVR (a “good” ecommerce CVR is considered to be 2%)
Conclusion
Our unique approach to lead generation marketing was a core factor behind the success of Hazel Morgan, increasing sales month on month and building a strong international presence.